Google have joined the growing number of corporations that are speaking out against the anti-gay situation in Russia on the eve of the Sochi Winter Olympics.
Famous for its Google Doodles, the web giant has created a rainbow flag out of its logo. The rainbow flag is most famous for its use within the LGBT community.
Below the logo, the company has added part of the Olympic charter that reads:”The practice of sport is a human right. Every individual must have the possibility of practicing sport, without discrimination of any kind and in the Olympic spirit, which requires mutual understanding with a spirit of friendship, solidarity and fair play.”
When users click on the google doodle, users are taken to a search that includes the Olympic charter.
The International Olympic Committee (IOC) has come under strong criticism since awarding Russia, with its terrible gay rights abuses, the Winter Olympics, in Sochi, which are due to begin today.
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Yesterday Channel 4 in the UK launched a video which supports gay rights within the Olympics. Whilst earlier in the week telecoms giant AT&T became the first major Olympic team sponsor to publicly condemn Russia’s anti-gay laws.
TheGayUK released its findings this week that shows the potential true cost to companies that have commercially supported the Olympics.