The Sun, the UK’s most read tabloid has made history today after putting naked men on its infamous page three. West Ham donated 9 of its players for the stunt.
Usually, the haunt of female glamour models, like Katie Price, The Sun has devoted today’s Page 3 to naked men for the Feel ‘Em Friday campaign, which aims to encourage men to check their balls for testicular cancer.
Nine West Ham players have gotten completely naked for the campaign. The paper said that the campaign was inspired by the Feel Em Tuesday campaign which encouraged women to check their breasts for early signs of cancer. West Ham players supported the appeal after one of the club’s former players Dylan Tombides died in April of cancer.
The paper has teamed up with Movember. Speaking on the partnership Sun editor David Dinsmore said: ‘Movember is a great campaign with a sense of fun and innovation that chimes perfectly with The Sun’s values.
‘We’re very happy to be partnering with the Movember Foundation to spread the word about checking for testicular cancer in the way we have done with breast cancer and Coppafeel! to great success’
if you’d like to know how to check your balls watch our video.